Project
Adasat
Brief
Adasat, a leading e-commerce platform for eyewear, partnered with Raizn to enhance organic search visibility and drive qualified traffic. The project aimed to increase impressions, clicks, and CTR across the GCC region while improving keyword rankings.
From Strategy to Success
- The Puzzle We Solved:
Adasat faced low CTRs despite fair impressions, suboptimal keyword rankings, and technical SEO issues. Their content was not fully optimized for high-impact keywords. - Our Playbook:
We conducted an in-depth SEO audit, revamped their meta tags, and optimized content to align with high-performing keywords. A comprehensive content strategy and local SEO efforts amplified their reach. - Victory Lap:
- +45% Organic Traffic across key markets.
- Top Keyword Rankings: "Adasat" and related terms hit #2.27 on average.
- Improved CTR: Reached 7.71% in Kuwait.
- Business Impact: Substantial boost in online sales and brand visibility.
Explore
OCEAN
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